$3 Million for Super Bowl Ad $3 for workers who paid for it
Original source: Nearly 100 million football fans across the country will be tuning in to watch Bruce Springsteen belt out his trademark songs celebrating America’s workers during halftime at the Super Bowl this evening. They also will see two new 30-second commercials—estimated to cost at least $3 million each—from Bridgestone Firestone, the world’s largest tire company and the halftime sponsor.

